Sony Alpha 1 flagship camera officially announced for $6500

Sony has today officially launched its new camera — Alpha 1, which is the most advanced mirrorless camera launched by the company so far. Although the device has been announced, it will be available for purchase in the month of March.

The Sony Alpha 1 comes with a 50.1-megapixel full-frame sensor, which the company says is capable of continuous photo shooting at 30 images per second, and can record 8K video at 30fps.

The company adds that the buffer lets you shoot “up to 155 full-frame compressed RAW images or 165 full-frame JPEG images at up to 30 frames per second with the electronic shutter while maintaining full AF and AE tracking performance.”

It features a high-resolution OLED electronic viewfinder with a refresh rate of 240Hz, which is touted to be the first in this sector. As for stabilization, the company claims that the Alpha 1 camera offers five-axis in-body image stabilization.

The camera also has a standard ISO range of 100-32,000 and is expandable to 50-102,400 for stills. Sony adds that Eye AF speeds up even further when focusing on humans and pets and now, it can even work on birds, claims the company.

Coming to the video part, the Sony Alpha 1 can shoot 8K videos at 30fps and 4K videos at 120Hz — both in 10-bit. Also, adding an external recorder helps in capturing 16-bit RAW video.

As for the pricing, the best offering from the company comes at a cost. The Sony Alpha 1 is priced at $6,5000 which is very high when compared to high-end offerings from the likes of Canon and Nikon. As said, this new camera will be available for purchase from March this year.